Let’s throw away
$10,000 How
fear becomes the biggest hurdle.
Let’s say I find a way for you to have $10,000
extra in your account in the next 12 months. It’s your
money; you just pay it to yourself instead of someone
else. You have not changed your life style and you have
not really changed anything. Yet you acquire just under
$1,000 extra each month!
Now you’re a young couple, Jim &
Cindy, with a baby, good jobs and income yet very tight on the
cash flow! What would the cushion of an extra $900 – 1000 each
month mean to you!
So far you are skeptical, yet this is a true
scenario. An adviser is sitting with the Jim & Cindy
and shows them just how they can do it. There it is,
legal and all based on math. It’s just a different way of
looking at how you finance things and use your
cash.
They get excited about the prospect of paying
off debt faster and not having to deal with the pressure
of more bills than cash.
“Here is what I’ll do to get this started. It is
tight yet it can be done.” Says the advisor.
Then it happens…..
The advisor has things in progress and it’s a
90% or better chance this can happen for the
couple.
Then the phone call comes. “We just don’t think
we can do this. This is so different we’re not sure we
feel comfortable. We want to wait a year until we have a
different situation and have more bills paid off.” says
Jim.
“Jim, you realize there is $10,000 cash laying
on the table for you and it’s your money! It’s yours to
pay those bills with!” replies the advisor? “What could
possibly cause you to hesitate on this at
all?”
“We just do not feel comfortable with this, we
want to keep it as is for now.” was the reply.
So what happened?
FEAR! The advisor could hear it in the
voice!
Fear of change! Fear of being different! Fear of
making an error!
As you look at the scenario I’ll assume most of
you would say this is a no brainer decision. A young
couple dealing with cash flow and a gift of different
thinking that wealthy people use all the time is offered!
Why wouldn’t they take it?
It’s the law of conformity. This is different
than my peers think, my parents think and my neighbors
think. The last thing I want to do is stand out
differently than anyone else. It’s uncomfortable and I
want to feel comfortable; even if it can be valuable for
me and my family.
Often times I have used the statement, “It is easier to put up
with the pain of the present than go though the pain of
change for the better.”
What we know today, no matter how bad the
situation, it is familiar to us and comfortable. We all
probably know someone that seems stuck in a situation and
we wonder why they don’t see it and change! Truth is they
do see it, but it’s familiar while the change is
not!
In sales, coaching and leading, this is probably
one of the biggest hurdles to overcome when trying to get
others to alter their thinking or behavior.
Here we have a life line thrown to Jim &
Cindy, one they can use, yet their FEAR causes them to
let go and drift.
The adviser questioned the fear in many ways and
tried all kinds of reasoning. That is the challenge with
Fear, even when it is uncovered and sitting on the table
for all to see, it still has such great power. Hopefully
time will help Jim & Cindy realize what they have
passed up and overcome their fear.
The question is what fear is controlling you? Is
it consciously or unconsciously controlling you or
directing your choices?
That customer that just will not make a choice,
that employee that just does not seem to improve, might
it be fear you’re dealing with?
The first key to dealing with fear is
recognizing it and then acknowledging it. In this
scenario the agent pulled the fear out, Jim & Cindy
acknowledge it, but it wasn’t enough. Now time takes over
and allows them to process this fear. Hopefully the day
they are once more short of cash for the month, they’ll
make the call.
“Do the thing you fear and the death of
fear is certain! “ Dale Carnegie
Till next week…
Make it a great life as only you can!
Harlan Goerger

PS: This financial
method is real, click the yellow box on your right to
find out more!
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